- Home
- Suggestions
- A few element of direct Marketing
A few element of direct Marketing
Marketing is a whole of fact that manage the power of a company to get in touch with its external and internal market.
The marketing manages the 4 “P”s:
- Product
- Price
- Promotion ( public relations. Sales network, advertisement, fairs)
- Positioning
Each company, according to the economic resources, should start a strategic plan of channels of integrated information, in order to communicate with its market on different levels and in different moments according to the type of communication.
DIRECT MARKETING
It stimulates, in a specific aim market, the hidden need and offers a fast and convenient satisfaction of the same
MAIN ACTIONS OF DIRECT MARKETING
- Mailing
- Telemarketing
- Direct visit
